Londons Mobile Digital Network

Here at FYI Media, we believe that advertising should be bold, innovative, and impossible to ignore. That’s why we’ve harnessed the power of state-of-the-art screens to turn ordinary vehicles into moving billboards. We use modern rooftop LED screens to turn vehicles into eye-catching mobile billboards. Your message will travel around the city, grabbing the attention of people passing by and making a lasting impression. We know that not all ads are the same. That’s why we provide advertising options that target your brand and audience. We can target people based on things like age and location so your ad reaches the right people at the right moment.

Utilizing market-leading technology, we detect unique MAC addresses within a 30-meter range of our Moving Billboards, gathering Received Signal Strength Indicator (RSSI) data for distance estimation. With accurate GPS data, we pinpoint how many individuals came within meters of our mobile billboard at any location. This fusion of technologies offers precise audience insights, tracking audience proximity and engagement in real- time with our location-based advertising.

Our service ensures complete anonymity and non-intrusiveness, adhering to 100% GDPR compliance. The collected data is processed within Mobilytics' sensors, and then securely transmitted to our highly protected global cloud service. This data is accessible in real-time, offering hourly, daily, weekly, and monthly insights. Accessible through the REST API or the user- friendly Mobilytics dashboard, clients have continuous visibility into the data.